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Win-back campaigns to bring lapsed customers back

Every business has customers who drifted away. A friendly nudge at the right time often brings them back, and it costs far less than finding someone new.

Hairstylist styling a returning client's hair in a salon

What you get

Win-back messages with CoolPoints

  • Automatically spot customers who have gone quiet
  • Send a personal offer after a period you choose
  • Test different offers and keep what works
  • Re-engage people who already know your business

Frequently asked questions

How long should I wait before sending a win-back message?

It depends on your business. A café might wait a few weeks, a salon a couple of months. You choose the gap.

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