Win-back campaigns to bring lapsed customers back
Every business has customers who drifted away. A friendly nudge at the right time often brings them back, and it costs far less than finding someone new.

What you get
Win-back messages with CoolPoints
- Automatically spot customers who have gone quiet
- Send a personal offer after a period you choose
- Test different offers and keep what works
- Re-engage people who already know your business
Frequently asked questions
How long should I wait before sending a win-back message?
It depends on your business. A café might wait a few weeks, a salon a couple of months. You choose the gap.
More ways CoolPoints helps

Loyalty programmes
Points, visits or spend: pick the reward model that suits your business.
Learn more →
Reward network
Partner with other local businesses and reward customers across a shared network.
Learn more →
Visibility and lead generation
Be found by new customers and turn first visits into regular custom.
Learn more →